Would you just die if we created a piece of marketing collateral about your product for your wealthy customers and had the nerve to make your ads value-oriented? Why on earth would we do that? Because, contrary to what many copywriters think, rich clients look for value just like everybody else. Affluent customers love bargains. Oh, and of course we won’t forget to note the exclusivity and quality of your watch, vacation hot spot or divorce lawyer. We know about that too.
What does all this mean? It means we research your target audience to figure out what engages them and, ultimately, drives them to spend, to say yes, to click here, to buy now, to vote yes, based on how they feel TODAY.
Need a copywriter who has it what it takes to drive your message home, tell us about it on the Contact Form below, and someone will reach out to you ASAP.