Getting your products in front of other businesses requires a unique, well thought out approach to increase both online and offline visibility. With 55% of business buyers searching for information on social media alone, content marketing needs to be part of your growth strategy.
Are you on the right track?
If you’re among the 86% of smart B2B marketers who market your products digitally, you’re on the right track. But being on the right track is still not sufficient in today’s hyper-competitive marketplace. You need content that will set your company apart from others in your industry.
It all begins with having excellent copy…on your About page, on your blog, in your videos, on your LinkedIn profile, and any other platform where you communicate with potential buyers. It also means crafting emails that get opened, creating ads that get clicked, and having optimized content that gets found in search.
Stay ahead of the competition
Business buyers purchase on perceived value, so your content marketing needs to highlight the value of your products above anything else. If you’re still trying to figure out how to do that, you are wasting valuable time. Stacey Mathis Copywriting can help you to catch up and stay ahead. Just check out our B2B clientele to see the caliber of companies that have been benefiting from our help so far.
Let’s help you make meaningful moves that will grow your brand and set you up for success in the future.