September 2, 2014

Improve the Visibility of Your Small Business . . . on a Low Budget

Improve the Visibility of Your Small Business

Guest Post by Diana Smith Are you looking for inexpensive ways to improve the visibility of your small business and grow your company, but have a limited budget?  The following basic marketing strategies will help accelerate your efforts: Reward Your Customers to Improve the Visibility of Your Small Business It’s harder and more expensive to win a […]

5 Easy Starting Points to Generate Business Publicity (for Leads)

Business Publicity

Guest Post By Casey Haslem   To compete in the new marketplace, your business needs exposure.  One of the best ways to do this is to generate business publicity . . . even on a small scale.  Thankfully, you don’t have to reinvent the wheel to get that publicity.  You do, however, need a practical marketing strategy if you expect […]

Discover the Secrets to Attracting More Ideal, High-Paying Clients – A Free Webinar

how to find new clients

Join me on June 6, 2013 at 1:00 p.m., at Fabienne Fredrickson’s free Client Attraction webinar and discover the step-by-step formula for attracting ideal, high-paying clients.  Getting clients doesn’t have to be a frustrating struggle anymore. Yes, it can be that easy to attract the types of clients you want to work with, and you will be […]

Want to Create A Winning E-mail Marketing Campaign? Make Sure You Grasp the Basics of Email Marketing First

email marketing

Seventy-seven percent of small business owners report that e-mail marketing increased their revenue and that $1.00 spent on e-mail marketing $40.00 in revenue.* Many businesses are smartly discovering that e-mail marketing can be a vital part of their business.  It’s a great way to keep in touch with customers and to invite them to special […]

There Really is a Content Marketing Crash Course with More Value and Info than You’ve Ever Dreamed Of

Content Marketing - SEO sign board

Are you sick of saying “This year I’m going to increase my revenue,” but still haven’t figured out a way to do it? Is being in a better financial situation than you were in last year on your list of personal goals? Making more money in your small business than you did last year is quite possible. The answer […]

Need More Qualified Leads for Your Freelance Copywriting Business?

If you’ve got a website or blog and want to generate more leads for your freelance copywriting business, you’re in luck. Optimize your website to get found by more prospects and convert more of them into leads and paying customers with HubSpot’s all-in-one marketing software. Need More Qualified Leads? Use HubSpot’s Inbound Marketing System. Try our […]

Are Your Networking Efforts Failing? Don’t Worry. We’ve Got Your Foolproof Networking Blueprint Right Here

Lead Generation

Although this post was written with freelance copywriters in mind, it can apply to other freelancers. One of the most promising methods for generating leads for any freelance copywriting business is networking.  But, like anything, in order for your presence at a networking event to work, you can’t pussyfoot around.  You have to go for […]

Free Training Call Tonight (February 22nd) – Attract All the High-Paying Clients You Need

This phenomenal training call is brought to you by Fabienne Fredrickson, the founder of Client Attraction.  For those of you who don’t know, Client Attraction has been ranked by Inc. Magazine as one of the fastest growing private companies for 2011! And it’s identified among the Top 100 for fastest-growing women-owned companies.   Join Fabienne Fredrickson tomorrow […]

How To Get Experience as a Freelance Copywriter

Opportunity Next Exit (Green Highway Sign)

Breaking into the field of freelance copywriting does not have to be as hard as some veteran copywriters may have you believe.  You have to be a bit creative, but finding those first few assignments does not have to take forever.  As I tell all new copywriters I come into contact with, give your services away. […]

Increase Your Visitor’s Interest In What You’re Selling . . . Refocus the Text on Your Website Pages


Freelance copywriters have a great deal to offer business owners – large and small.  In this Internet-happy market, this is where your website is supposed to work for you.  Yet, many copywriters sometimes forget this simple bit of wisdom:  Focus on the customer, not you – the copywriter.  Anything you say should mirror what you […]