I research your product and competitors, unearth your unique benefit that customers want . . . then I go to marketing war!
Some freelancers have said that a number of their biggest contracts have come through Twitter. It’s certainly the lucrative flavor of the day in marketing for numerous businesses (big and small), so I recommend you work it into your freelance copywriting business model. This list is by no means completely exhaustive, but it will undoubtedly [...]
Copywriters aren’t being hired just to write long form sales letters anymore. Mobile marketing and Social Media platforms like Facebook and Twitter are creating the need for short, interesting and engaging messages. As a copywriter, here are three things you can do to write awesome tweets and other short messages for your client’s marketing campaigns . [...]
Being a copywriter means being creative. Not only should copywriters strive to be creative in the projects to which they are assigned, but you should be equally creative when searching for gigs. I have come across 9 linkedin.com groups that post jobs and have compiled those with specific request for copywriters. Read their profiles, in their own [...]
How successful you will be as a freelance copywriter is determined by how committed you are to making it happen. Your first priority is get that this is not a hobby. If it is a hobby, that’s fine, and you really don’t need to read this post. If you are freelancing for a living or [...]
Sharing Too Much Personal Information Posting personal information is fine, but within reason. As freelance copywriters, i.e., small business owners, we are building our brands. This is probably not the best platform to share a tweet about last night’s hangover and hurl-fest – not that you could tell that in 140 characters anyway . [...]
Yeah, yeah, yeah, you already know that you should be using Twitter for your freelance copywriting business. All business owners know that. But, how many of you are familiar with the tools that abound that can enhance your user experience. Tools that save you time. Tools that tell you when you’re being talked about. Tools [...]
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