August 27, 2014

How Freelancers Are Transforming the Labor Market

Freelancers Union

May 3 (Bloomberg) — Sara Horowitz, Executive Director at Freelancers Union, discusses the changing nature of permanent work. She speaks on Bloomberg Television’s “Bloomberg Surveillance.” (Source: Bloomberg).      

Freelance Copywriters: 4 Simple Ways to Make Sure You Get Paid

Image courtesy of Anankkml/FreeDigitalPhotos.net

Being a freelance copywriter is a great way to make a decent income.  A lot of people choose this line of work because it allows them to make their own hours and they get to determine how much money they make each week or even each day. However, and this is a big “however,” in […]

Instantly Make a Custom Contract for Your Freelance Business – At No Cost To You

freelance contract

Back in October, I wrote an extensive post about starting a freelance business out on the right foot and, among other helpful nuggets, I included the following tip: Contracts Unless you are crafting a flyer for your grandmother’s church picnic, use a contract. An elaborate contract is the safest bet, but a simple contract can […]

Want to Create A Winning E-mail Marketing Campaign? Make Sure You Grasp the Basics of Email Marketing First

email marketing

Seventy-seven percent of small business owners report that e-mail marketing increased their revenue and that $1.00 spent on e-mail marketing $40.00 in revenue.* Many businesses are smartly discovering that e-mail marketing can be a vital part of their business.  It’s a great way to keep in touch with customers and to invite them to special […]

Don’t Be So Quick to Dismiss Marketing by Direct Mail

Infographic about Direct Mail

Despite the prevalence of digital marketing – forums, podcasts, social media platforms, linksharing, the blogosphere and e-mail – many B2B consumers still prefer direct mail when it comes to marketing messages. For freelancers (especially newbies) direct mail may be something you should consider including in your B2B multichannel marketing strategy when marketing to prospects who […]

The Social (Media) Sickness – an Infographic

“Social Media” – I was going to write a blog post about a similar subject, but then discovered this funny infographic.  So, I stole it. Just kidding, I borrowed it.  Anyway, I think it’s useful for freelance copywriters to see if they find themselves, in their business capacity, among the social sickos.  Sadly, I found […]

Start Your Freelance Copywriting Life Off Right

Start Now Button

In June and July of 2006 I committed to doing three things: (1) buy and read Bob Bly’s book The Copywriter’s Handbook, Third Edition: A Step-By-Step Guide To Writing Copy That Sells; (2) buy and read Steven Slaunwhite’s book Start& Run a Copywriting Business; and (3) start a freelance copywriting business by September 2006. And […]

Are You Out of Work and Considering Freelance Writing Jobs?

Freelance Industry Report 2012

Have you been wondering whether or not you should become a part-time freelance writer while you look for full-time permanent employment?  Or, perhaps you’ve been thinking about pursuing freelance writing jobs on a full-time basis.  To be effective at either option, you will need some guidance. Before you make such a serious commitment, you’ll want […]

Copywriting on Tight Deadlines

Rush

In this Web clinic replay, Dr. Flint McGlaughlin teaches how to write copy that doesn’t need to be flashy to work.  He walks through a step-by-step framework for consistently writing effective copy that’s honest and clear.              www.freedigitalphotos.net

Okay, I Just Saw the Coolest FREE App for Newbie Freelancers EVER!

It’s called MyPrice, the app every freelancer needs. If you are a copywriter or graphic designer, etc., you can calculate how much you can charge for your creative services. It takes all functions into account, like location, your education, experience, expenses, you name it. I’m so excited to tell you about it that I don’t […]