August 27, 2014

Using Hype in Ad and Marketing Copy Alienates Customers: Use these Alternative Copywriting Techniques (Infographic)

Alternative Copywriting Techniques

Compliments of Stuart Miles/Freedigitalphotos.net

By now, you know, if I can say it short and sweet by sharing a helpful infographic, I will. So, you know how copywriters are always railing against using hype in marketing and ad copy? This infographic provides alternatives for all of you who are tempted to apply that customer-alienating tactic. Yeah, you can promote your company, your brand or your cause without the BS.


The Top 7 No-Hype Copywriting Techniques created by No-Hype Copywriting Telesummit

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