May 23, 2013

Copywriting Defined – An Infographic Clarifying Copywriting 101

I came across this infographic while doing some research for a project.  The credit goes to ABC Copywriting, a UK copywriting outfit.  If you’re trying to wrap your head around the concept of copywriting and you just don’t get it, you’ll certainly get it after reading this. Reading this is like learning copywriting 101 in an online marketing program.

Great job ABC!

Copywriting Defined - 101 - Infographic

 

 

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Comments

  1. I love how this image breaks everything down for you. I am saving this since it give valuable information for writers. I especially like the information on webpages since we live in the digital age.

  2. I love how this tells you the reason and then lays everything out for you so that you can understand how to write better efficient articles. This is something that writers should see and do.

  3. Sam Quest says:

    I write a lot for magazines and since some of my articles are online and others are in hard copy, this is going to make my life a lot easier. I have been reading through this website and I keep wondering where in your brain that you have come up with all of this wonderful information. Kudos to you.

  4. Kelly Smiles says:

    This writing business is a bit of a game especially when the rules keep changing. I have to agree with Rosa Florence on writing for the web and this being in the digital age. It use to be easy to write for people before everything went digital. Now it is like you have to keep up with SEO and how reader’s minds work when they are viewing a screen versus actually reading it.

  5. I love infographics. They’re an entertaining presentation with all pertinent information delivered in bite-sized chunks. This one is exceptional when it comes to covering the basics of all facets of copywriting. I took an online copywriting course that didn’t cover as much material as this one page did. Thanks!

  6. Thanks Debbi. They managed to cover a lot of indispensable ground.

  7. Hi Stacey. Thanks for featuring our infographic! And thanks to your readers too, for the kind comments.

    Tom

  8. You are very welcome. It’s a great piece!

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